Let the show begin

Whether it’s a small local event or a huge, global trade show, manning the exhibition booth can be tough. Too many or too few visitors; hot leads and time-wasters; demos to run and products to showcase. When it comes to the all-important lead capture, you need an intuitive, reliable and engaging tool that will allow you to collect the qualifying information you need, quickly & accurately.

Let us introduce you to Akkroo.

Person viewing a customised lead capture form in the Akkroo app before an event

Before the event

A lead capture process that works

Collaborate with your colleagues in marketing and events to ensure your lead capture approach is coordinated. Learn how to get the best value from Akkroo during hands-on training sessions conducted by our product experts.

Person collecting leads at an event using the Akkroo app on an iPad with customised lead capture form

During the event

An intuitive, powerful tool for all your events

For mobile, tablet and the web, the customisable Akkroo app allows you to scan business cards, attendee badges and collect contact details alongside that all-important qualifying information.

Present sales and marketing content from within the Akkroo app, flag hot leads immediately and automatically start the post event follow up process from the show floor.

Person using the Akkroo app to view event leads

After the event

Follow up without the stress

Forget about trying to remember those leads you spoke to, read your scribbles on the back of business cards or waiting for the spreadsheet of badge scans to arrive.

View, access and take appropriate action with your leads, immediately. Funnel hot leads straight into your CRM ready for rapid follow-up, whilst moving warm leads into your existing Marketing workflows.

Graph showing number of leads collecting at an event

A few months later

Data-driven analysis & decisions

Akkroo equips you with the data you need to finally analyse the success of your events.

Review event qualified leads in your Marketing Automation or CRM pipeline, track your team performance back to a particular show and measure that all important event ROI, at last, to make data-driven decisions going forward.

Key benefits

  • Minimal Effort

    Minimal Effort

    Streamline the event preparation process by minimising admin

  • Cost Efficient

    Cost Efficient

    Reduce costs by removing the need for exhibition-owned lead retrieval systems

  • Fully Digital

    Fully Digital

    Avoid the agony of transcription and manual lead processing; no more illegible paper forms or business cards

  • The Right Content

    The Right Content

    Ensure essential sales and marketing material is always at your fingertips, even when you’re offline

  • Centralised Platform

    Centralised Platform

    Collect all of your lead data in one place by integrating Akkroo with marketing automation and CRM systems

  • Professional Experiences

    Professional Experiences

    Deliver an exceptional experience for your prospects and leads

  • Safe and Secure

    Safe & Secure

    Protect personal data with enterprise-grade data security

  • Safe and Secure

    Support & Training

    Our dedicated Customer Success team is on hand to assist you every step of the way

“Akkroo has meant 99% accurate lead collection at every event,
big or small, and put all of our leads in one place, ready for prompt
post-event action.”

Hilary Latham, Head of Marketing Services, Promega UK '.Start a conversation.'

Talk to us about improving your lead capture process

'.Start a conversation.'